The
Curlit
Story

It all began with that question, don’t we all deserve to have a good hair day every single day? The answer is YES. Alya, the Founder of Curlit, created these products to bring a solution every curly and wavy head has been searching for. After spending her days researching, decoding ingredients and testing different formulas, Curlit was born. Bringing a solution every curly and wavy head is looking for; high-quality products for every hair type and every hair condition that will leave you with the hair you were always meant to have.

About
our
products
Our products’ high-quality ingredients provide curly and wavy hair with the frizz-free, vegan solution it deserves, no matter your hair’s condition.
Each ingredient is carefully measured to ensure your hair receives a healthy boost.

Our..Philosophy
Our..Philosophy
Mission
Life is complicated enough. Your hair care routine shouldn’t be. Curlit simplifies your routine with fewer steps, more nutrients, and healthier results.
Vision
To become the leading hair care brand in North America, providing effective
solutions for every gender, age, and style.
We promise to be just as kind to the planet as we are to your hair.
Protection
We promise to keep our formula simple and straightforward, with efficient ingredients 100% verified to be free from pesticides and heavy metals, nourishing for your hair and soul.
Quality
Diversity


Empowerment

Our Goals
In today’s world, unrealistic beauty standards can erode our self-esteem, causing us to overlook the inherent natural beauty within each of us. At Curlit, we celebrate and embrace our unique differences. When you feel confident in your own skin and hair, you unlock limitless possibilities. This confidence empowers you to make life-altering decisions, stand firm in your convictions, and take calculated risks that lead to a more fulfilling life.
Hair care is not exclusive to women; men should also prioritize their hair health to achieve vibrant, healthy-looking curls. While the fundamental hair care routine for men closely resembles that for women, there are some nuanced differences. By establishing a consistent hair care regimen, you can maintain your hairstyle’s longevity and ensure it looks its absolute best.